A term used with respect to graphic character to identify type or style(" bold face", " an OCR face" ).
This section should be bold face and written in all capitals.
After looking at the soup and remaining, he made a bold face for a bowl of soup for the second river.
This of course was a bold face lie, but it did the trick.
Even when he was out at elbows and at his wits, end for money he kept up a bold face.
